When, Who, & How to Hire for Success, with Jamie Van Cuyk –Ep.141
About this Episode
In today’s insightful episode of the Agency Profit Podcast, Marcel speaks with Jamie Van Cuyk, a seasoned expert in hiring and onboarding, to uncover the essentials of building a reliable and proficient team. Jamie, the founder and CEO of Growing Your Team, shares her extensive knowledge on strategically attracting and integrating talent into a business, emphasizing the importance of not just filling a position but ensuring the new hire significantly contributes to the company’s objectives. The conversation delves into common hiring pitfalls that could deter business growth and the profound impact of thoughtful hiring on both profitability and operational efficiency. By focusing on hiring as an investment rather than an expense, Jamie elucidates how properly placed personnel can enable entrepreneurs to transcend day-to-day operations and focus on broader business goals, thus cultivating a sustainable and thriving business environment.
The episode serves as a critical reminder of the strategic role hiring plays in the foundational strength and agility of a company, particularly within the dynamic landscape of agency management.
Hop into the episode below.
Points of Interest
- 00:01 – 00:40 – Introduction: Marcel Petitpas introduces the episode and guest Jamie van Cuyk, an expert in hiring and onboarding, who shares her extensive experience in helping entrepreneurs effectively grow their teams.
- 01:20 – 02:43 – Company Overview: Jamie describes her role and the objectives of her company, Growing Your Team, emphasizing its focus on teaching small business owners to hire like professionals.
- 02:43 – 05:12 – Hiring Challenges: The conversation shifts towards the challenges of hiring, the negative impacts of poor hiring decisions, and the potential positive outcomes of effective hiring practices.
- 05:12 – 06:47 – Profitability through Hiring: Discussion on how proper hiring can lead to increased profitability and efficiency within a business.
- 06:47 – 13:56 – When to Hire: Marcel and Jamie discuss the indicators and timing for when businesses should consider hiring new team members.
- 13:56 – 18:45 – Financial Considerations in Hiring: They delve into the financial aspects of hiring, including budgeting and the economic impact on a business.
- 18:45 – 26:49 – Role of Management: Focus shifts to the importance of hiring middle management and its role in business growth and employee management.
- 26:49 – 35:35 – Role Design: Jamie explains the process of designing roles within a company to align with strategic business goals.
- 35:35 – End – Recruitment Strategies: The final segment covers effective strategies for attracting the right candidates and the importance of a respectful and efficient hiring process.
Show Notes
- Connect with Jamie through her profile: Jamie Van Cuyk on LinkedIn
Love the Podcast?
Leave us a review here.

Written by
Parakeeto
Free Resource
Get the Agency Profitability Toolkit
Free tools, templates, and training videos to measure the right metrics and improve your profitability.
Free Consultation
Ready to Improve Your Agency's Profitability?
Schedule a free consultation with a profitability expert to find out how much money you're leaving on the table.
Free ConsultationRelated Posts

How to Improve Handoffs from Sales to Delivery, with Kristen Kelly — Ep. 214
About this Episode In this episode of the Agency Profit Podcast, Marcel is joined once again by Kristen Kelly to unpack one of the most persistent friction points inside service businesses: the handoff between sales and delivery. Drawing on her experience working with agencies of all sizes, Kristen breaks down the all too familiar pattern […]

The Hidden Cost of Utilization, with Carson Pierce — Ep. 196
About this Episode In this episode of the Agency Profit Podcast, Marcel is joined once again by Carson Pierce to unpack one of the trickiest dynamics in running a service business: utilization. While many agency owners understand the surface-level math of underutilization, Carson and Marcel dig into the hidden and often overlooked costs that come […]

How Parakeeto Helps Agencies Improve Profitability, with Kristen Kelly — Ep. 182
About this Episode If you’re an agency owner, ops lead, or finance leader, you’ve likely asked yourself: Are we actually making money on our projects? What does good profitability even look like? And why does it feel so hard to measure and improve our margins? That’s exactly the problem Parakeeto was built to solve. In […]

What’s Your Core Selling Identity? with Mark Drager — Ep.199
About this Episode In this episode of the Agency Profit Podcast, Marcel is joined by longtime agency owner and Sales Loop founder Mark Drager to unpack the Core Selling Identity Framework, a tool designed to help agencies align their go-to-market strategy with the way they’re naturally wired to sell. Drawing on nearly two decades of […]

Top-Down vs Bottom-Up Forecasting, with Kristen Kelly –Ep.184
About this Episode In this episode of the Agency Profit Podcast, Marcel sits down with Parakeeto’s own Kristen Kelly to tackle the often misunderstood and overly complex topic of forecasting in service businesses. They break down the difference between bottom-up and top-down forecasting, explaining how each serves a different purpose, from granular project planning to […]

Proper Revenue Recognition for Agencies, with Rich Brett — Ep.185
About this Episode In this episode of the Agency Profit Podcast, Marcel chats with Rich Brett—agency FinOps expert and LinkedIn voice on financial operations about how to ditch surface-level revenue reporting and get serious about recognizing revenue based on actual work delivered. They dig into the messy but mission-critical topic of revenue recognition, why relying […]

How to Improve Your Co-Founder Relationships, with Dr. Matthew Jones — Ep. 207
About this Episode In this Agency Profit Podcast episode, Marcel sits down with Dr. Matthew Jones, clinical psychologist, founder of Co-Founder Clarity, and author of The Cofounder Effect, to unpack why co-founder relationships are uniquely complex and how to manage them with both an operational and interpersonal lens. They explore the biggest red flag—recurring disagreements […]

Accrual Accounting & Revenue Recognition for Agencies, with Carson Pierce — Ep.200
About This Episode In this episode of the Agency Profit Podcast, Marcel is joined by longtime collaborator and agency operator Carson Pierce to tackle a deceptively simple headache for service firms, recognizing revenue in a way that actually matches the work getting done. They unpack cash versus accrual accounting in plain English, why cash makes […]

The Definitive Guide to Improving Your Agency’s Cash Flow, with Carson Pierce — Ep. 210
About this Episode In this episode of the Agency Profit Podcast, Marcel is joined once again by Carson Pierce to unpack one of the most misunderstood topics in agency operations: the relationship between cash flow and profitability. Drawing on real client examples from both ends of the spectrum (profitable but starved for cash vs. unprofitable […]


